What Viewed is
Viewed is a video outreach tool in the B2B go-to-market stack. In the vendor's own words: “Leading video email marketing services.” Put plainly, a tool in this category puts a recorded video in front of a prospect instead of another paragraph.
Where it sits in an outbound stack
Most outbound stacks are four layers: the data that decides who you talk to, the channel that carries the message, the writing that earns a reply, and the system of record that remembers what happened. Viewed sits in the video outreach layer. Tools beside it are worth comparing on coverage and price; tools in the other layers are worth wiring to it rather than replacing it with.
Using Viewed with M for Mercury
Viewed covers a slice of go-to-market that sits next to outbound rather than inside it. Mercury handles the LinkedIn half: audience, journey, message, pacing across senders, and one inbox for every reply. Where the two meet is usually the hand-off — Mercury pushes contacts and events out over webhooks, Zapier, Make, n8n or its own API, so a warm reply can trigger whatever Viewed is set up to do next.
Questions people ask about Viewed
What is Viewed?
Viewed is a video outreach tool used by B2B sales, marketing and recruiting teams. In the vendor's own words: Leading video email marketing services.
What category does Viewed fall into?
Viewed is listed under Video Outreach in this directory.
What are the alternatives to Viewed?
The closest tools in the same categories are Ubique, BHuman, Pitchlane, Tavus, Loom. All 30 video outreach listings sit on the Video Outreach category page.
Can I use Viewed alongside M for Mercury?
Yes. Mercury runs the LinkedIn side — audiences, journeys, message writing, safe pacing across every sender and one shared inbox — and connects out through HubSpot, Salesforce, Zoho CRM, Attio, Slack, Zapier, Make, n8n, webhooks and its own API, so Viewed can stay exactly where it is in the stack.
Listed for reference. M for Mercury is not affiliated with Viewed, and no listing here is paid for. Product names and logos belong to their owners.
