What Bizzy is
Bizzy sits in the CRM enrichment APIs corner of the B2B go-to-market stack. In the vendor's own words: “Search by person company name or VAT number.” Put plainly, a tool in this category keeps CRM records current from an external data source.
Where it sits in an outbound stack
Most outbound stacks are four layers: the data that decides who you talk to, the channel that carries the message, the writing that earns a reply, and the system of record that remembers what happened. Bizzy sits in the CRM enrichment APIs layer. Tools beside it are worth comparing on coverage and price; tools in the other layers are worth wiring to it rather than replacing it with.
Using Bizzy with M for Mercury
Bizzy is a data layer, and data is where LinkedIn outreach either works or wastes a sender. Mercury's Lead Finder searches 450M+ contacts and returns the LinkedIn profile to connect with alongside a verified work email, then enriches whatever is missing column by column. If Bizzy already holds your list, Mercury takes it from there: enrol the audience in a journey, spread it across senders, and pace every send inside safe limits.
Questions people ask about Bizzy
What is Bizzy?
Bizzy is one of the CRM enrichment APIs used by B2B sales, marketing and recruiting teams. In the vendor's own words: Search by person company name or VAT number.
What category does Bizzy fall into?
Bizzy is listed under CRM Enrichment APIs in this directory.
What are the alternatives to Bizzy?
The closest tools in the same categories are Apollo, FullEnrich, Clay, Relevance AI, lemlist. All 21 CRM enrichment APIs listings sit on the CRM Enrichment APIs category page.
Can I use Bizzy alongside M for Mercury?
Yes. Mercury runs the LinkedIn side — audiences, journeys, message writing, safe pacing across every sender and one shared inbox — and connects out through HubSpot, Salesforce, Zoho CRM, Attio, Slack, Zapier, Make, n8n, webhooks and its own API, so Bizzy can stay exactly where it is in the stack.
Listed for reference. M for Mercury is not affiliated with Bizzy, and no listing here is paid for. Product names and logos belong to their owners.
Apollo
FullEnrich
Clay
Relevance AI
lemlist
Breakcold
Cargo
Common Room