What 17hats is
17hats sits in the sales portal software corner of the B2B go-to-market stack. In the vendor's own words: “All-in-one CRM and automation platform.” It is listed here beside 16 other sales portal software.
17hats appears in 2 categories here — Sales Portal Software, Small Business Marketing Tools — which usually means it covers more than one job rather than doing a single thing narrowly.
Where it sits in an outbound stack
Most outbound stacks are four layers: the data that decides who you talk to, the channel that carries the message, the writing that earns a reply, and the system of record that remembers what happened. 17hats sits in the sales portal software layer. Tools beside it are worth comparing on coverage and price; tools in the other layers are worth wiring to it rather than replacing it with.
Using 17hats with M for Mercury
17hats covers a slice of go-to-market that sits next to outbound rather than inside it. Mercury handles the LinkedIn half: audience, journey, message, pacing across senders, and one inbox for every reply. Where the two meet is usually the hand-off — Mercury pushes contacts and events out over webhooks, Zapier, Make, n8n or its own API, so a warm reply can trigger whatever 17hats is set up to do next.
Questions people ask about 17hats
What is 17hats?
17hats is one of the sales portal software used by B2B sales, marketing and recruiting teams. In the vendor's own words: All-in-one CRM and automation platform.
What category does 17hats fall into?
17hats is listed under Sales Portal Software, Small Business Marketing Tools in this directory. Its primary category is Sales Portal Software.
What are the alternatives to 17hats?
The closest tools in the same categories are AdCreative, AdRoll, Adversus, AeroLeads, Affinity. All 17 sales portal software listings sit on the Sales Portal Software category page.
Can I use 17hats alongside M for Mercury?
Yes. Mercury runs the LinkedIn side — audiences, journeys, message writing, safe pacing across every sender and one shared inbox — and connects out through HubSpot, Salesforce, Zoho CRM, Attio, Slack, Zapier, Make, n8n, webhooks and its own API, so 17hats can stay exactly where it is in the stack.
Listed for reference. M for Mercury is not affiliated with 17hats, and no listing here is paid for. Product names and logos belong to their owners.
